Reserve your spot

Put your local business directly on your neighbours' fridges

A shared monthly postcard mailed to homes in your area. One business per category. Build your ad on the real card, or let us write it, and see how many people scanned it.

Now mailing in Bloor West Village, Toronto, about 2,500 homes. See spots and prices

Front of the Fridge Card: cobalt blue with five local ads, a yellow note of fridge numbers and a space for a child's drawing
Back of the Fridge Card: ten local ads and one open spot

Tap any ad on the card. Each one is a category, and only one business gets it. Every business shown is an example.

Try your business on the card

The Fridge Card held on a kitchen fridge by a magnet, next to a child's drawing

Most ads get a glance. This one goes on the fridge.

Online ads scroll past. Flyers land in the recycling. Your neighbours still need a furnace tune-up, a dentist or a snow plan, and they pick the name they saw last.

The Fridge Card is built to be kept: the month's best local offers from people who work on their street, plus the neighbourhood's emergency and service numbers in the middle. A new one arrives every month.

60% of Canadians display mail advertising in their homes. Source: Canada Post Smartmail Marketing guide, 2026.

How it works

  1. 1

    Pick your category and pay online

    Find your category, choose one card or six, and pay by card. No sales call.

  2. 2

    Make your ad

    Pick your words and a photo and watch the ad appear on the real card, or fill in a short form and we set it up and email you a proof. Nothing prints until you click Approve.

  3. 3

    Canada Post delivers it

    The card is printed and delivered to about 2,500 homes around Bloor West Village. You get the Canada Post mailing receipt.

  4. 4

    You see the results

    Your QR code opens your own page with your offer. Your private results page shows how many people visited it.

Mailing 2,500 homes on your own

  • Design the card
  • Pay for printing and postage alone
  • Pick the routes and book the drop
  • No idea who responded

One spot on The Fridge Card

  • Ad built on the real card, or written for you
  • Printing and postage shared by 15 businesses
  • Routes and delivery handled
  • Your own tracked QR code and report

What you get with your spot

  • Your offer, written for you. Starter offers from a performance marketer with 8+ years running ads for local businesses, and you can change every word. Not just a logo and a phone number.
  • Ad design included, with one round of changes.
  • Your own offer page and tracked QR code. Neighbours who scan land on your offer. Your private results page shows the visits and the Canada Post mailing receipt.
  • One business per category. No competitor on your card.
  • No automatic renewal. Book the next card with one click, or stop. Your price stays the same for as long as you stay on.
A hand holding The Fridge Card at a neighbourhood shop counter

The sample card, front and back. Every business shown is an example.

Front of the sample Fridge Card: cobalt blue with a street photo, five local ads and a yellow note of fridge numbers Back of the sample Fridge Card: ten local ads, including one open spot

Three ways to be on the card

Regular spot

per card

Your ad on the card, your own offer page and QR code, and your results page. Six cards: , the sixth one free.

Anchor spot One per card

per card

The wide spot in the middle of the front, twice the size of a regular spot. Your ad sits right beside the yellow note of Bloor West numbers (911, 311, the nurse line) that people keep on the fridge all month, with “Numbers brought to you by” and your name. Six cards: .

Card + neighbourhood ads

Quote by email

Your card spot, plus online ads shown to people in the same postal area. They see you on the fridge in the morning and on their phone at night. For realtors, we run Google Search ads on local home searches like "homes for sale Bloor West Village". You pay the ad spend straight to Google. Email us for a quote.

Same price for everyone. No sales calls. Writing, design, printing, postage, your page and your results are all included.

Spots on the next card

15 spots: one anchor spot and 14 regular spots, one business per category. When a spot is taken, it stays taken for as long as that business renews.

    Want your category?

    Pick it, choose one card or six, and pay online. Then make your ad on the real card, or fill in a short form and we set it up. Nothing prints until you approve it.

    Reserve your spot

    Where is the card going next?

    Pick your neighbourhood. Business owners join the list for their area, and a card opens there once a local mailing route is confirmed and enough businesses have joined.

    Questions

    Who delivers the card?

    Canada Post, as Neighbourhood Mail. It goes to every home on the routes we pick around Bloor West Village, about 2,500 homes.

    What does a spot cost?

    per card, or for six cards (the sixth is free). The anchor spot is , or for six. A regular spot works out to about 10 cents a home, with writing, design, printing, postage and tracking included. Same price for everyone.

    Do I have to talk to anyone?

    No. You pick your category, make your ad on the real card (or fill in a short form), pay online, and approve your ad. If you have a question, email .

    What if two businesses want the same category?

    The first one to pay gets it for that card, and keeps first pick for as long as they renew. If a second payment comes in for a category that's already taken, it's refunded in full.

    Who writes my ad?

    You can, with help. Pick a starter offer for your category, change any word, add a photo, and watch it appear on the real card. Prefer to hand it over? Fill in a short form with your offer, a photo and your logo, and we write and design it, then email you a proof. Either way, you approve it before anything prints. If we print a mistake that wasn't on your approved proof, your next card is free or we refund half.

    How do I know it worked?

    Your ad gets its own QR code and offer page. Your private results page shows the Canada Post mailing receipt, the visits to your page, and the card's average. You can also log how many new customers used your offer, which is the number that matters most.

    What's the monthly giveaway?

    Each month, neighbours who scan a shop on the card can enter a draw for a $100 gift card, with one entry per shop. So every shop they scan is another chance, and it brings more people to your page. Your report counts visits, offers claimed and giveaway entries separately, so your numbers stay honest.

    Is it the same card every month?

    No. A new card goes out every month with a seasonal theme, like Spring Home and Garden in March and Back to School and Family in September. You can stay on every month or pick the months that fit your business.

    What if the card does not fill?

    A card prints once six of its spots are paid; the anchor spot counts as two. Empty spots print as our own ad. If a card closes under six, you choose a full refund or a free move to the next card.

    I lost my ad link

    Type the email you paid with on this page and we send your links again.

    Can I cancel?

    Yes. Cancel a card before it closes for a full refund of that card. Nothing renews by itself. On a six-card plan, you can stop at any time: we refund what you paid, minus the regular price of each card already mailed. The full terms are here.